Thursday, March 31, 2011

NEW Sensorielle Oil, Fit for a Queen

A delicately frosted glass bottle holds a discreet veil of beauty and waits to be decanted. Fingertips glide across the lightly raised image of a gardenia on its façade, inspiring a faint tremble of anticipation. Inside the precious bottle, a polysensory experience like no other awaits. Introducing Lierac Sensorielle Oil; a golden beauty elixir that would be the envy of Cleopatra herself!Tender drops of moisture-drenched oil are infused with a trio of sensual flower extracts infused with distinctive meaning: gardenia (love and refinement), jasmine (elegance and grace) and camellia (adoration and longing). These extracts are combined with precious botanical oils known to for their specific nourishing and hydrating qualities: argan, grapeseed, sweet almond and hazelnut.

The synergy of ingredients that comprise Lierac Sensorielle Oil produces enchanting hydrating effects on the face, body and hair. Its captivating scent, which perfectly blends white flowers, fresh amber, vanilla bean, precious woods and amber, delights the senses with a languid trace of the aroma of sun on bare skin. Truly transporting, Lierac Sensorielle Oil is nothing short of olfactory delight!

There are many ways to use Lierac Sensorielle Oil. It can be applied neat to the face, body or hair to add softness and hydration. It can also be added to bath water to produce a unique softening and protective milk. In France, women apply Lierac Sensorielle Oil prior to their shower, in place of soap, as the ingredients are soluble and free of drying surfactants found in most body washes today. Lierac Sensorielle Oil will be available on April 1, 2011 in the United States. Read the press release here!

How will you incorporate it in your beauty ritual?

Wednesday, March 23, 2011

Celebrating Women’s History Month with Junior League Member, Julie Anne Elginer

At Lierac, we find our inspiration in all women, who embody strength and beauty on all levels. The Junior League is made up of over 160,000 such women who exemplify strength and beauty, and their amazing work to empower all women and build better communities makes us a proud and an inspired sponsor. In honor of Women’s History Month, we are kicking off Lierac's first JL interview and we plan on continuing this trend each month!
Julie Anne Elginer, is a member of the Junior League of Los Angeles, and below she shares her inspirations and words of wisdom with us.

When did you join Junior League, and why?

I moved to Los Angeles in 1999 after graduating from business school on the East Coast. As a native Midwesterner, I really knew very little about the issues facing the city, including homelessness, poverty, literacy, and more. Working for a large biotechnology company located in suburban LA, I felt disconnected from these issues. A friend in the Junior League of Washington DC suggested that I join a local League. I joined The Junior League of Los Angeles in 2003 searching for an opportunity to affect change and to enhance my network among women who shared my passion for volunteerism. What I found was beyond my expectations!

What past Junior League member do you wish you could have worked with, and why?
This may sound hokey, but I have long admired Eleanor Roosevelt, even as a child. When I lived in DC, I used to visit the FDR Memorial, and I found it so inspirational that Eleanor has a statue within the monument to her husband. No other Presidential memorial contains a First Lady. Her contributions to history are significant. She was a strong woman who navigated the political and social climate with poise and confidence. When I learned that she was an early Junior League member, I smiled, nodded my head and thought to myself, “Of course she was.”

Which woman in history would you have liked to meet, and why?
I am astounded at the tremendous impact that Mother Teresa left on the world. She fought for social justice issues through her unyielding commitment to the most impoverished. Small in stature, her legacy is mighty. She epitomized selflessness and unconditional love. She understood the need to combine direct service with advocacy to create lasting and sustainable change in her community.

Which chapter are you in & what initiatives are you working on now?
I am incredibly honored to serve as a Board member of the Junior League of Los Angeles (JLLA). As the Public Policy Director, I’m fortunate to work with nearly 40 women who share my commitment to non-profit public policy. Our Board of Directors and League leadership share my conviction for affecting social change through advocacy. Our prioritized issues include perinatal depression awareness, human trafficking and the educational achievement gap. Secondary issues are childhood obesity, literacy and foster care. A sampling of the initiatives (tactics) to address these include:
- Conducting legislative advocacy, through sponsored state legislation addressing the educational achievement gap and perinatal depression. In that capacity, we draft the legislation, find a state senator or assembly member to author the bill, create a coalition of support and shepherd the bill through the legislative process. We also support over 30 pieces of legislation that impact our community partners in the areas of health, education, violence prevention and family support.
- Developing media advocacy for perinatal depression awareness through a public awareness campaign in partnership with community partners and other Leagues throughout Southern California.
- Convening an annual community leadership forum which brings together the public, private and non-profit sectors to address an emerging issue within our community. This year, our focus is partnering with law enforcement to address human trafficking within LA.
- Training our members to understand city, county, state, and federal levels of government such that they can engage in the public policy process on behalf of nonprofits. This is accomplished through our award winning program “Public Policy Institute” and through our newest training program entitled “Appointments to Boards and Commissions Institute.” This new program provides a unique opportunity for our members to learn to navigate the process by which citizens are appointed to public boards and commissions. These boards and commissions make substantial policy decisions that affect our society and women are grossly underrepresented in these roles.

Who or what has most influenced and inspired you during your time with the Junior League?
I am consistently inspired by the women within the League both in California and throughout the four countries. Many of these women are extraordinary and are incredibly accomplished. Truly, they are a force for good and I often find myself in awe of their perspectives, passion, energy, insights, dedication and accomplishments. By and large, the women of the Junior League make things happen when no one else can…or will. Volunteering is their hobby and they demonstrate a lifelong commitment to service. They radiate energy and generate enthusiasm for effecting change in their communities.

What event in history do you wish you could have been present for/fought for?
Women's suffrage. I still cry when I watch videos or read stories of our foremothers who refused to accept anything other than equality. The struggle for women’s right to vote endured for decades before the passing of the 19th amendment in 1920.

What areas do you see the most impact from the Junior League’s work in?
I’m partial to our collective advocacy work at the state level through our State Public Affairs Committees (SPAC). In California, 16 Junior League chapters represent nearly 11,000 women throughout the state. Each League sends two delegates to participate in collective legislative advocacy on behalf of our community partners and focus areas. Within its 40 years, the women of SPAC have led the development of tremendously important legislation including:
- The first children’s bicycle helmet law
- A required number of hours that a woman can remain the hospital after giving birth
- Calling on the US Congress to create a branch within the National Institutes of Health dedicated to microbicide research, which would allow a woman to protect herself against HIV transmission without relying on a man to agree to use a condom.

This work is invaluable, particularly when you consider that it is conducted by women volunteers. The California SPAC joins other SPACs throughout the country including New Jersey, Florida, Michigan, Washington and more. These women are creating systemic change through advocacy. It’s remarkable.

What words of wisdom do you wish you could impart to all girls & women?
- To quote from Margaret Mead, “Never doubt that a small group of thoughtful, committed citizens could change the world. Indeed, it’s the only thing that ever does.”
- “Sometimes, your only available transportation is a leap of faith” – Margaret Shepard

What makes a woman beautiful?
Her spirit of generosity.

Thank you, Julie for inspiring us! For more information on the Association of Junior Leagues International, please visit or stay connected at

Now you tell us - are you a woman making a difference in our world today? Or has one particular woman inspired you?

We'd love to hear your thoughts.

Wednesday, March 16, 2011

An Eye Cream Wardrobe for Every Need

Your eyes have a language all their own. Every feeling expressed through them is another flower in the colorful bouquet of human emotion. Eyes emanate and reflect light, revealing the mysteries of the heart. Sometimes that sparkle is hampered by skin’s appearance around the eyes. Puffiness, wrinkles, dark circles, fatigue and elasticity issues affect all women at different stages of life.

We believe that eye contour care is not a one-size-fits-all proposition. It’s all about options; just like you changing your wardrobe to suit your mood and style! Lierac offers five specific Diopti formulas for delicate skin around the eyes. Each concentrated formula can be used to address a single issue or layered to target more than one eye contour challenge. The Lierac Diopti line includes:

Lierac’s Tips for Illuminating the Eye Contour:

· Begin by removing makeup with Diopti Démaq, a specially formulated eye makeup remover that dissolves makeup while conditioning eye lashes so they can grow longer, stronger and fuller.

· Keep Diopticalm in the refrigerator and apply as beauty mask to give your eyes a cooling and relaxing spa treatment.

· Apply a Diopti of your choice targeted to the issue affecting your particular eye contour condition.

· Get at least 8 hours of beauty sleep!

· As an added bonus, Dioptilisse may be used as a makeup primer.Apply before your eye makeup.

· Et voila! Your eyes are refreshed, recharged, ready to face the day.

Have a special eye care ritual using Lierac Diopti that you’d like to share with us? Let us know and you could win the complete range of Diopti eye contour products!

*Each Diopti formula is ophthalmologist tested and is free from parabens, phenoxyethanol, added fragrance and artificial coloring, and safe for contact lenses wearers.

Wednesday, March 9, 2011

Morpho-Slim Your Body!

Spring is around the corner! Crocus and snowdrop gently lift their flowering heads out of the softened earth to announce the season’s pending arrival. These petit fleur signal a beauty ritual of French women everywhere; the discreet rush to pharmacies for our Lierac MORPHO-SLIM body contouring products.

Cellulite is a fact of life for women as it is related to changes in hormones and metabolism. It is a mechanism by which fat is stored in the body; irrespective of body weight. For over 30 years, Lierac has been offering targeted solutions for unsightly dimpling of the skin caused by cellulite. Our latest and greatest include:

MORPHO-SLIM Anti-Cellulite Concentrate This award-winning product (merci NewBeauty magazine!)diminishes the volume of fat cells in the thighs and derrière with a 12.5% concentration of proprietary LIPO-REVERSE® containing 10% Active Caffeine and 2.5% Glaucine Complex (a fat-fighting ingredient derived from the yellow horned poppy flower).

MORPHO-SLIM Stomach & Waist offers targeted slimming benefits with Lierac's own 7.5% LIPO-REVERSE® and extract of Phllacantha fibrosa (brown algae); first active ingredient capable of reducing the volume and number of fat cells while boosting skin’s firmness.

A pampering tip; mindfully use your sense of touch when applying MORPHO-SLIM products. The sense of touch reassures, comforts and relaxes, and reminds us all that being compassionate towards ourselves is a worthwhile luxury!

Just in time! Lierac MORPHO-SLIM Bonus for the Months of March and April:
Buy 1, get the 2nd 50% off online and in-store at select Duane Reade Look Boutiques and CVS/pharmacy.

Do you have any spring rituals you’d like to share? Tell us about them and you could win BOTH Lierac Morpho-Slim products!
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